Rejoingez-nous
Rejoignez LBank pour réussir votre carrière
Les employés sont notre atout le plus précieux!
LBank est une ‘Jeune OG' d'échanges qui a une longue histoire. Nous offrons un mécanisme d'incitation généreux et équitable, une atmosphère de gestion horizontale et un mécanisme de prise de décision rapide. Si vous êtes ambitieux, désireux de vous dépasser et passionné par votre travail, rejoingez-nous! Nous vous fournirons une plateforme de développement plus large pour effectuer un travail stimulant. Nous sommes impatients d'assister à la meilleure version de vous-même et à vos grandes réalisations.
Au travail
Responsabilités du poste:
1. Brand strategy: according to LBank's brand positioning and market demand, develop and implement brand promotion programs to enhance brand awareness and influence.
2. Data Analysis: Utilize data analysis and market research to gain insight into industry trends and user needs, and develop brand strategy and marketing plans.
3. Content Output: Independently write brand promotion programs, PPTs, marketing activity plans and review reports to ensure that the project objectives are clear and the execution is strong.
4. Project Management: Coordinate internal and external resources to promote the implementation and optimization of branding projects, and ensure the completion of tasks on time and in quality.
5. Industry Insight: Focus on industry dynamics, in-depth understanding of cryptocurrency and exchange ecosystems, and unique insights into brand marketing to ensure that LBank's brand tone matches the market demand.
6. Cross-sector collaboration: work closely with marketing, product, design and other teams to ensure consistency of branding activities and unity of brand image.
 
Exigences du poste:
1. Industry experience: 3+ years of brand management experience in cryptocurrency, fintech, or related fields, with background in digital asset exchanges preferred.
2. Data ability: strong data analysis ability, able to gain insights into user behavior and market trends through data, and accurately formulate brand strategies.
3. Copywriting and proposal ability: excellent writing skills and proposal writing ability, able to independently complete PPT and promotion programs.
4. Flexible thinking: unique insights and creative ideas on brand promotion and user needs, but with a gentle personality to adapt to the team atmosphere, with good communication and collaboration skills.
5. Result-oriented: Responsible, strong execution, able to promote the project and continuously optimize the brand strategy in a result-oriented manner.
6. Fluent in Chinese and English
Mode de livraison:
Veuillez envoyer votre CV à hr_recruitment@lbank.com(Format du titre: Poste recherché + Nom)